Downstreaming: Amazon Prime Instant Video

Amazon Prime
Image by zcopley via Flickr

Amazon Instant Video for Prime Subscribers is a great idea. Many think this is Amazon’s move to compete withNetflix and Hulu. Amazon already has a well-reviewed pay-per-view service and a rental service can get access to movies that a subscription service cannot.

Amazon Prime is a service that offers 2-day shipping on any Amazon purchase for $79 a year. Now, for that $6.58 a month, you get 500 TV Shows and 1800 movies. These are generally library titles, as opposed to first-run movies, but the selection will improve. And classics still have entertainment value.

Prime is a way to get $79 from their customers, but more importantly $79 that encourages people to buy Amazon products over other vendors. By adding video subscriptions, they make that more appetizing. We wouldn’t suggest you get the video without the two day shipping, but together, they are a compelling deal.

Downstreaming: A Month of Netflix Streaming

In 1998 Reed Hastings founded Netflix, the lar...
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Netflix has been around so long that people might be surprised it took us until now to discuss it, or that we’d never tried it, and we still have yet to try their more traditional DVD by mail product.

Netflix is an obvious choice for someone looking to downsize their monthly entertainment budget. However, they are making the transition from their old business model, movies by mail, to the new one, streaming. For those who are HD purists, there are problems. Back in October, users were complaining that despite the premium for a blu-ray subscription, Netflix wasn’t acquiring catalog titles in blu-ray, and was generally neglecting that aspect of their business.

So, that said, let’s focus on the streaming. They offer an unlimited streaming plan for $7.99 a month. Netflix does offer HD streaming on some titles, but it is a limited subset of their overall catalog, and it is not yet perfect, by any means.  Overall, watching SD content, we found it of acceptable quality. The big issue is selection.

Netflix is aggressively negotiating deals with content providers to get their content on its service. However, in looking at the most current popular TV shows, Netflix tends to offer older episodes, and not as large a selection, and is significantly behind Hulu on overall popular TV content offerings. If you want classic TV and related offers, Netflix offers a great overall selection. In popular movies of 2010, Netflix is offering only about ten percent. But this is a problem for streaming overall.

To be honest, if it was a matter of content, there is enough on Netflix streaming to give us many many hours of entertainment. In that regard, it is a great service. We can sit around and catch up on older content we missed, as well as dozens of movies. To make this point, let’s look at instantwatcher, a third-party Netflix watching site. At the time of this writing, the most popular movie being watched was Get Shorty, circa 1995, which had just become available to streaming two days earlier. There were a few breakout hits from the last few years in the list, such as Shutter Island, as well, but again, this is where streaming is lacking. The selection is slowly improving as Netflix makes new deals.

So, never having a problem finding something to watch, if not always a currently popular item, means Netflix will keep you entertained. And its recommendation engine is relatively good, after it gets to know you, at making suggestions.

As a positive push, the company has ensured the ubiquity of Netflix streaming on devices. If you have a Windows or Mac machine, you can stream to your computer. Much to many people’s annoyances, it is not offered on Linux. The majority of network-enabled TVs and blu-ray players now embed Netflix streaming, as does the AppleTV, WD TV Live, and of course, the Roku Video Player, which started life as the Roku Netflix Box. A variety of game consoles, such as the Wii, PS3, and XBox also support Netflix.

We used the Roku box, as the least expensive and tiny piece of hardware, to do our testing, but clearly Netflix streaming support is now a core feature everywhere, to the point that Netflix has successfully arranged for a Netflix button to appear on many devices that have the service built in.

Should you get Netflix? We’d say yes, with a caveat. If you are putting in a Netflix plan to your overall budget and, as a result, justify a reduction in your cable service level, then it is certainly worth it. But, by itself, it is not a complete solution. More on that to come.

Downstreaming: Case Studies in Cord Cutting

A modern Music Server made with Apple iTunes/M...
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This week, well-known blogger and co-founder of both Gizmodo and Engadget, Peter Rojas, announced he’d finally pulled the plug and cancelled his cable TV service. Rojas will be using a Mac Mini with a Silicondust HDHomerun, plus EyeTV, Boxee, Hulu, Netflix, and Kylo.

The SiliconDust HDHomerun, which we also use, and have mentioned repeatedly, is a networked single or dual tuner device. A new version is set to be released that will include cablecard support for those who want cable without a cable box. Using it with OTA/Broadcast transmissions requires an antenna and decent reception, but it is a great way to get programming for free.

It is hard to say whether or not Rojas will stick to it. Dan Frommer, of Business Insider, gave up his cable-less existence last year, after two years of trying to be a ‘Hulu’ household. But, what can you get from cable that you can’t online?

There are a few shows, of course, that are not available for free online. And HD content online is in its infancy. Most online content is in standard definition. If you are lucky you can get 720p on a handful of items.

Even one Time Warner Cable PR executive, Jeff Simmermon, survived without cable, including eighteen months while on the job. His argument about why he didn’t stick to it is a valid one: It takes work.

Aggregation is the big future of online content, because to find online content now, you often have to go to several different places and find it. This is the argument of Matt Burns, of Crunchgear. Nothing gives you the same experience as cable or satellite. If your requirement for a system is that it give you everything cable does when cable gives it to you, then this sort of idea is not for you.

But, even if you can’t give up cable entirely, perhaps there are parts of it you can give up. It won’t be exactly the same, but it can be, once the system is set up, easy to use on a daily basis and full of content to fill your day. Just remember, that if online content becomes as commonplace as cable TV, the prices for it will surely rise as well.

So, we’re counting on you, Peter Rojas. You are a trendsetter in the industry. If you can stick to your guns and stay off the cable, it will make others feel comfortable.

More to come….

Downstreaming: The Roku Box

Netflix Roku Box - III
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Last week, Roku announced they served their one billionth stream of content after announcing they’d sold one million units. We first started talking about the Roku box two years ago when it was for Netflix only. Since then, Roku has unveiled countless channels…some good, some useless…well, to us at least.

Also, the base price for a Roku box has gone down to $59.99, and now offers Hulu Plus, Amazon Video on Demand, Pandora, MLB.Tv, NFL Gamecenter, NBA Gametime, Radiotime, etc.

Roku’s current offering is three boxes: The Roku HD, XD, and XDS. The latter two offer the options of 1080p and Wireless-N. The XDS offers a USB port and component video and optical outputs(which were built in on the original Roku). We did read of multiple complaints with Roku customer service, but never had a problem with the device worth calling about, nor has anyone else we know personally, so we cannot confirm this. We read through a lot of reviews about overseas technical support and TV connection quality, but have been unable to reproduce it.

It has a thriving community of enthusiasts and many private extra channels beyond what Roku provides…and they grow their list regularly. Even without paying for some of the subscription channels, there are hours of content to entertain, organized in a simple interface The issue with the internet is that content is everywhere…organizing it is the hard thing.

The truth is this…a HTPC will do a lot more. But it is an HTPC. The Roku is a tiny box that is basically plug and play. Even if you have an HTPC, you may not have it in every room. For us, using Linux for our DVR, services like Netflix are unavailable to us. This fills in those gaps. It also lacks a large amount of HD content, but this is more a provider issue. Full HD content online is in its infancy.

Basically, if you want a simple device that puts a lot of content in on place with very little setup required, that is not much larger than two decks of playing cards, this is the device for you. If you want something more complex…we’ll get to that in future editions.

Update: Roku has refreshed its offerings . We’ve updated the below links accordingly.

[asa_collection]Roku Collection[/asa_collection]

 

Roku Releases Ten New Content Channels for Video Player

Roku Netflix Player Size Comparison
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We love the idea of the Roku Video Player, formerly the Roku Netflix Player. We’ve been talking about it from early on, and have used one, although we admit to not owning one(not yet, at least).

Today, Roku started releasing a major update for the box. It includes ten new content channels:  Pandora, Facebook Photos, Revision3, Mediafly, TWiT, blip.tv, Flickr, FrameChannel, Motionbox and MobileTribe.

Now, there are some disappointments there. These are good sites, but nothing show stopping, like Hulu, or even Youtube. And the fact they haven’t incorporated streaming from your own home computer is equally disappointing.

The Roku Channel Store, the platform under which these new channels were launched, hopes to become a platform for future development. We’d love to see that.

Roku Video Player to Add Revision3

The Roku Video Player(formerly Roku Netflix Player) will soon be adding the popular and free Revision 3 line of shows to its devices.
Currently, the player supports Netflix Streaming, Amazon Video-On-Demand, and MLB.TV, all subscription or pay-per-view services. The Revision3 functionality will be the first free service for the inexpensive little box that could.

The Revision 3 stable of shows, with their newest as an exception, are all non-fiction shows, geared at various interest groups, and will be offered in HD-quality(or as high as your connection supports).

Updated with links to latest Roku boxes.

[asa_collection]Roku Collection[/asa_collection]

The Latest on Hulu and Netflix

Time to catch up on the latest from these two services.

  • Playboy seems to think Hulu is coming to the Roku Video Player. That would certainly please us. But Roku, the creator of the player, has insisted they have not made any public statements regarding Hulu and they don’t know where Playboy gets their information. Roku currently supports Amazon Video on Demand and Netflix, and promised as many as ten new channels by the end of the year but has not yet delivered.
  • Netflix appears to not recognize Puerto Rico as part of the United States and is blocking the territory’s use of its Watch Instantly feature, something Hulu once did. It explicitly excludes anything outside of the fifty states and the District of Columbia.
  • Hulu has added its own application for playing outside of a browser which works on Windows and Mac(but not Linux). In a ‘nod’ to Boxee, certainly a more developed product, the new product originally advised you to kill Boxee on Macs to avoid conflicts. This has since been changed. Hulu’s Terms of Service state that: “You may not download, install or use the Hulu Software on any device other than a Personal Computer including without limitation digital media receiver devices (such as Apple TV), mobile devices (such as a cell phone device, mobile handheld device or a PDA), network devices or CE devices (collectively “Prohibited Devices”).” It does not prohibit hooking a computer to a TV, but it seems to suggest this is the thing Hulu is trying to forbid, which does not bode well for them.
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Moonlight 2.0 Preview is Out and Why You Should Care

Microsoft Silverlight
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Moonlight is a Novell-sponsored Linux implementation of Microsoft Silverlight, which is Microsoft‘s equivalent of Adobe Flash. We hate the idea of websites we can’t use, and like the idea of Linux-plugins that correct this. However, there is one show-stopping app for Moonlight: Netflix.

The Netflix Watch Instantly system is not supported under Linux, mostly because it uses Silverlight. It is particularly odd, as we know it could be supported under Linux. The Roku NetFlix/Video Player is Linux-based. Silverlight itself does not have the market-share Adobe Flash does, and we are thus surprised by Netflix’s choice.

The latest version of Moonlight, 2.0 preview, supports Silverlight 2.0, which is necessary for Netflix, but does not support the DRM stack, which is necessary for Netflix to run. We have high hopes this wll come someday. Until then, we guess we are limited to Flash-based web media.

Moonlight 2.0 Preview is available as a Firefox plugin for both 32 and 64-bit Linux distributions.

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Roku Video Player Preview – Amazon on Demand

Amazon VOD on Roku
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Roku upgraded Engadget’s Roku Netflix Player to the new offering for Amazon Video on Demand. The Netflix Player, to reflect this, will now be known as the Video Player. Amazon Video on Demand is the second service to be offered on the player. Roku is opening the platform to third-party channels, so eventually the $99 box will be able to stream from all kinds of sources.

Check out their thoughts, as well as a video of their testing here.

In the meantime, we’ll continue to wait for things like streaming from a home computer, Hulu, etc.

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Streaming News

Diagram of Unicast Streaming
Image via Wikipedia

A few choice tidbits for those of you following our continual coverage of streaming video.

  • Netflix will offer Streaming-Only Plans. The company still remains focused on providing a bundled offering, but expects that some viewers will find a stand-alone streaming service to be compelling, particularly as more compatible devices become prevalent. Netflix streaming is already a feature of the Roku Netflix player, the Xbox, and some LG Electronics products. No word as of now on price.
  • Cable provider Comcast is in talks with its content providers and with other cable and satellite companies to discuss putting their programming online. The service would allow subscribers to watch shows online for free as soon as possibly this summer. It is seen as a preemptive strike against the possible loss of customers who opt to watch content online. One major issue in agreeing to an online service is the low level of revenues generated by Internet advertising compared to TV revenue. Comcast’s goal is to authenticate subscribers who go to certain sites, creating a “wall” behind which content providers may feel more comfortable releasing their materials.
  • On a related post, a commenter pointed out that with internet metering and bandwidth caps coming into fashion, these companies might induce usage of their services over others by not counting streaming from them against the meter.

Either way, interesting developments seem to be on the way. Keep posted…

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