Security insures against loss. Perhaps there is a way to relate a cost-savings in insurance, but besides that, security is a drain on the bottom line, be it in a corporation or with an individual.
Individuals are the same when it comes to security. The managerial side of us has to ask the justification for spending money and time protecting against loss, while our IT side speaks of viruses, spyware, malware, and environmental disasters…
Data seems too intangible to people to see it as a valuable item, like the equipment protecting it, or jewelry which must be secured. Either way, we must force ourselves to listen to our IT people, or the IT voice in our head and protect our valuables…