Amazon Instant Video for Prime Subscribers is a great idea. Many think this is Amazon’s move to compete withNetflix and Hulu. Amazon already has a well-reviewed pay-per-view service and a rental service can get access to movies that a subscription service cannot.
Amazon Prime is a service that offers 2-day shipping on any Amazon purchase for $79 a year. Now, for that $6.58 a month, you get 500 TV Shows and 1800 movies. These are generally library titles, as opposed to first-run movies, but the selection will improve. And classics still have entertainment value.
Prime is a way to get $79 from their customers, but more importantly $79 that encourages people to buy Amazon products over other vendors. By adding video subscriptions, they make that more appetizing. We wouldn’t suggest you get the video without the two day shipping, but together, they are a compelling deal.
- Amazon Prime Instant Videos hands-on (engadget.com)
- Downstreaming: Is Amazon Set to add a Subscription Service? (gadgetwisdom.com)